Spreedly Pricing Change

October 21st, 2011

Nearly four years ago I and 3 cofounders created Spreedly. I was working on a consulting project where the billing component was an “after thought”. When that after thought became larger than the actual project I figured there might be a business opportunity somewhere in all that development, and so the Spreedly adventure began.

Fast forward three years and Spreedly has reached some pretty significant milestones. We support nearly 300 customers, process 20,000+ transactions every month and reach over 100,000 end users. In every measurable way we’re growing.

With growth comes change. An ever-growing customer base and market presents opportunities and challenges. We need greater resources to ensure that we continue to service our customers and execute on our roadmap and vision. As part of this process we engaged outside help and took a long hard look at our pricing, customers requirements, goals and the marketplace. Together, we realized that our pricing was unsustainable. Simply put, our pricing didn’t reflect the true costs of building, enhancing and maintaining a world-class payment platform for our customers. We have therefore adjusted our pricing – we’ve raised it across the board. To learn more visit our updated pricing page on spreedly.com. Our new prices will come into effect on your next renewal on or after November 15th.

We understand that nobody likes to see a pricing increase. That said, we hope you can understand the trade off – you want a financially secure, well-resourced provider that’s adding new features on a regular basis. We are keenly aware that we’re a critical part of your revenue stream so you need us to do well and stay competitive. However, if for any reason you are unhappy about the change we understand that too. We want happy customers not hostages! Email us at sales@spreedly.com and we’ll grandfather you at the current pricing for up to 90 days so you have time to change to a new provider.

That’s it for now. Keep an eye out on our blog and twitter as we continue to update you on our progress.

Regards, Nathaniel Talbott Writing for the whole Spreedly Team

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